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Brothers Baking Co Brand Launch

I am SO excited to be writing this blog post because that means Brother's Baking Co has officially launched its brand!

I had the pleasure of working with Eric on his logo, brand photos and website for his new online bakery. Plus, I've tried the products first hand and I can confidently say they are INCREDIBLE. And you can get them shipped straight to your house?! What!!

We began with a logo concept. Brothers Baking Co is named after Eric and Becca's two sons, which I absolutely loved. We kept the color palette and imagery simple and straightforward. No need to muddy this brand with a ton. The simplicity and cleanliness speaks to the quality of the products.

When it came to photographing, I wanted to show off just everything that goes into these products. Each order is homemade to order in his kitchen in Hudson MA. You can see the attention to detail Eric puts into each baked good. And they taste even better than they look - believe it or not! It was so awesome to see Eric work behind the scenes and we were able to capture the texture and detail of all of it.

Fast forward to the website - Eric wanted a place for all of this customers to be able to see his full menu, and place an order. It includes everything from pricing, to FAQs (because many people aren't familiar with an online bakery just yet!) There's an easy to follow order form and prompts on payment, etc.

I am so excited for Eric and Brother's Baking Co on this launch. Check it out!

To Eric - thank you for trusting me to create this brand for you. I am SO SO excited to have everything launched and even more excited to see where your bakery goes. I can't wait to order more 😋

Until next time, live creatively friends.


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